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Category : Business Tools

All posts & articles that relate to Business tools, software, hardware, and best practices!

By Rhett Doolittle

Remarketing is the #1 untapped tool for small businesses

Remarketing is the #1 tool for small businesses

Remarketing is the #1 untapped tool for small businesses. It simplifies the process of converting “window shoppers” into paying loyal customers. Business owners don’t want to waste money on advertising if it’s not going to turn into new customers. By using remarketing, businesses are able to turn visitors to a website, social media accounts, and past advertising clicks into paying customers. People are online and on their phones more than ever before. It’s essential to be on top of your potential customer’s minds. Large corporations have been using remarketing successfully for years and now it’s available to small businesses at a fraction of the cost of the other advertising mediums.

Why remarketing is important to local businesses

The most difficult part about acquiring a new customer is getting their attention. However, that’s only half the battle. The other half is converting them into a paying customer. Remarketing puts a business brand in front of all the people who have interacted with them in the past; consistently reminding them why they should be a customer. This keeps the keeps the business at the top of the consumers mind and present when the consumer is ready to make a purchase.

Before we discuss how remarketing works, let’s share some numbers that support this advertising technology according to a 2020 report.

  • 78% of your potential customers believe that a personalized advertisement increases their purchase intent.
  • 25% of customers are appreciative of ads from companies they’ve previously purchased from
  • 77% of consumers don’t buy from you immediately so remarketing reengages them

How business owners use remarketing to get customers

Have you gone to nike.com to look for some shoes and then an advertisement started appearing on your Facebook page, and almost everywhere you go online? It’s like Nike was following you everywhere reminding you that you want to buy the shoes. Remarketing works by following consumers around the web with related offers. When a person visits a website or social media they can be tagged using technology called “pixels.”

To remarket to these visitors, the pixel is placed on the page that the user visits, which triggers ads to follow that customer around. When you see ads of those Nike shoes on the sidebars or top banners of other sites, you are seeing remarketing. With the simplicity of Business Warrior, business owners can leverage remarketing to get more customers without breaking their marketing budget.

How Remarketing Works

Learn how to remarket with our free webinar

70% of business owners don’t have remarketing setup properly

Business Warrior shows businesses if they have the 5 remarketing tools set up correctly. 

  1. Facebook Pixel: Remarket on Facebook and Instagram
  2. Google Ads tags: Remarket on Google to past visitors to your website or app
  3. Conversion tracking so you know what action was taken specifically after a customer sees your advertisement
  4. Google Analytics: Know where your traffic is coming from and how many people you could be remarketing to
  5. Google tag manager: Organize and manage all your website tags to increase effectiveness

We looked into hundreds of business’s websites and social media accounts and found some alarming data. Business Warrior identified that 70% of business owners don’t have all the components set up. As a result, small businesses are missing a big opportunity with their marketing and their ability to get more new customers.

 

Business Warrior tells you if your remarketing is setup

Learn how to set up remarketing

We’re excited for small businesses to start opening all over the United States again. The time for businesses to start preparing to fully open is now. Whether a business was fully closed or partially open now, it doesn’t matter. Whether they’re days away from opening, weeks or a month, there’s things businesses can do now to set themselves up for success. We are here to help and are offering this FREE Webinar on how to remarket. In the Webinar, we share more about reopening tactics listed below, which remarketing plays an integral part of businesses being successful coming out of quarantine.

  1. Ensure your listings and social media sites are accurate:

    • Accurate information including dine-in, delivery, takeaway and cleaning procedures
    • Phone number, website
    • Hours of operation
    • Your menu
  2. Leverage your reputation and loyal customers.

    • Most importantly, engage your top customers through Facebook, Yelp, and Google. Message every person that has left you a four and five-star review and get them to come back soon. For example, go on Yelp and respond to each of your five-star reviewers in the platform. Even if you’ve already responded to them, send them a message and let them know you’d love to see them again soon. Recommend other services that you offer that they might enjoy. Above all, engage with your best customers first and get them coming back as often as possible.
  3. Remember to remarket

    • Most importantly, engage your top customers through Facebook, Yelp, and Google. Message every person that has left you a four and five-star review and get them to come back soon. For example, go on Yelp and respond to each of your five-star reviewers in the platform. Even if you’ve already responded to them, send them a message and let them know you’d love to see them again soon. Recommend other services that you offer that they might enjoy. Above all, engage with your best customers first and get them coming back as often as possible.

If you aren’t taking advantage of remarketing and retargeting, then consider a shift. As you reopen, it’s time to reconnect with past customers, and engage with potential customers will pay dividends. Another useful tip that we take advantage of ourselves, is to make a post on Google My Business, and social media platforms with the intent to connect and communicate with customers. We have a new webinar that will walk you through the basics of remarketing, and how to get the most out of this reopening process. Learn more about remarketing here.

Login or sign up to check your marketing 

 

About Business Warrior

Business Warrior is the source for small businesses in America to enhance their brand and boost marketing results. The Business Warrior software takes a view of a business’s online reputation, listings, website search results and social media. Predictive algorithms are utilized to recommend the most imperative actions needed to drive new customers, positively impact daily operations and improve profitability. For more information, please visit businesswarrior.com.

Investor Relations:
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Business Warrior Q1 financial results since merger

Business Warrior Q1 financial results since merger

The Source for Small Businesses Also Announces Shareholder Meeting

TEMPE, AZ – June 9, 2020 –Kading Companies dba Business Warrior (OTC: BZWR), the source for small businesses in America to enhance their brand and boost marketing results, has posted its quarterly report for the period ending February 29, 2020 and will have its first investor call. Business Warrior Q1 financial results are posted and the Company has doubled new subscribers since the fourth quarter of 2019 on their software platform and user engagement is at all time highs since the company’s inception. As anticipated during the first phase of launching the platform, the Company is running at a net loss, but is ahead of schedule on product development and capturing market share.

Business Warrior Corporation launched their software platform late last year and were able to onboard over 1,400 small business locations in the first seven months of launch. As of May 31st, the Company is acquiring more than 200 new small business subscribers per month and consistently improving their acquisition metrics each month.

The Business Warrior team is hosting a webcast on June 23rd to discuss their product and growth strategy (Find the link below to register).

Sales and Operations

The company remains focused on growing subscribers, increasing recurring revenue and becoming profitable through a series of initiatives:

  • Premium services that customers upgrade into from a base product
  • Launching a marketplace within the platform where subscribers can purchase a variety of solutions to solve the problems facing small businesses outlined in the base subscription
  • Add more value for users while increasing the average revenue per subscriber
  • Increase total subscribers through marketing initiatives
  • Continually decreasing the company’s Average Cost per Acquisition

“We are focused on solving real problems for small businesses in a difficult time. We are built to solve problems faster and at a lower cost than other solutions in the market, which enables us to gain market share and prove to be the source for business owners in America,” said Rhett Doolittle, CEO of Business Warrior Corporation.

Additionally the company has shifted their workforce to be 100% virtual since COVID-19, reducing their operational expenses by 17% with operational productivity noticeably improving.

“Shifting to a virtual workforce during COVID scared me at first, but our team rallied together during this challenging time and we have outperformed expectations in all areas since,” continued Mr. Doolittle.

First Quarter Product Performance (Quarter ending 2/29/20)

  • The company shifted from a licensed platform to their own product (IP is 100% owned by Business Warrior)
    • Annual attrition is 3.5% per year (down from 59% per year on previous licensed solutions)
  • Total subscribers at the end of the first quarter: 1,442
  • 224% increase of new subscribers in the first quarter for the company owned product
  • Released Version 1.0 of product on August 1, 2019
  • 563 new qualified leads in first quarter & 641 new qualified leads already acquired thru 5/31/20 (On pace for 81% increase in qualified leads the second quarter of 2020)

Financial Strategy

Business Warrior has a concise plan to scale and maximize shareholder value. The Company is in the second phase of a five stage plan:

  1. Complete reverse merger and change name/ticker (the merger is complete and waiting on response from FINRA for name/ticker change)
  2. Raise capital to scale sales operations and increase recurring revenue
    1. Raised $225K in the first quarter of 2020 and on track to increase recurring revenue in the second half of the year
  3. Perform financial audit
  4. Become fully reporting entity
  5. Up list within OTC

Corporate Initiatives

The company expects to launch its product marketplace on July 8th, its biggest product update since launching Business Warrior last year. Up until this release, subscribers have been able to identify issues, but the solution to fix the issues identified by the platform have been the responsibility of the business. With Business Warrior’s new marketplace, a subscriber will be able to identify a problem and get a solution provided by Business Warrior or a third party within seconds.

“We are providing low cost solutions that small businesses need right now. Marketing agencies have been gouging small businesses for their solutions while providing an inferior product,” said Doolittle about the solutions that will be available in their new marketplace.

With the merger finalized, the Company is changing names from Kading Companies to Business Warrior Corporation and will have a new stock symbol. The Company has filed this corporate action with FINRA. This will bring uniformity to the Business Warrior brand and help expand awareness to investors and the target audience.

First Quarter 2020 Conference Call

The Company will host a conference call and webcast on Tuesday, June 23, 2020 at 4:30 p.m. eastern time, during which management will discuss the financial results in further detail. The call and webcast may be accessed by registering at the following link.

Participants may register for the call until June 23, 2020 at 8:30 a.m. Eastern time. A recording of the call will be posted on https://businesswarrior.com/investor-relations/ following the call.

About Business Warrior

Business Warrior is the source for small businesses in America to enhance their brand and boost marketing results. The Business Warrior software takes a holistic view of a business’s online reputation, listings, website search results and social media. Predictive algorithms are utilized to recommend the most imperative actions needed to drive new customers, positively impact daily operations and improve profitability. For more information, please visit businesswarrior.com.

 

Investor Relations:

investors@businesswarrior.com

(855) 884-5805

By Rhett Doolittle

Business Warrior Recognized for Executive Thought-Leadership during COVID

Business Warrior Recognized for Executive Thought-Leadership During COVID

Jonathan Brooks of Business Warrior: Seeing Light at the End of the Tunnel; 5 Reasons To Be Hopeful During this Corona Crisis

Thank you so much for doing this with us! Our readers would love to “get to know you” a bit better. Can you share with us the backstory about what brought you to your specific career path?

I came from modest beginnings — I grew up in Wichita, KS and had 4 siblings. My parents were both in the Education profession with my father holding several Superintendent positions throughout the U.S. At a young age I learned what hard work meant as I started my first job at 14 years old for a local lighting company. Early on, I saw the trials and tribulations of owning your own business as that lighting company fought with competition from the new big box retailers.

After achieving a Presidential Scholarship to a local University, I went to school and worked 40 hours a week at Outback Steakhouse where both my older sister and brother worked. My older brother went onto a 20 year plus career with Outback eventually becoming the Executive Vice President of the Western Region.

While in college and working restaurant positions, I learned that no role within a company is too small or too big as I went from a bus boy to a front of house manager in just two years. It was during this time that I learned the keys to excellent customer service.

At 19, I took a marketing internship with Cox Communications in Wichita, KS. From there I spent over a decade traveling the country and holding multiple senior level positions before calling Phoenix my home. I left Cox as a Sr. Marketing Manager.

It was my entrepreneurial spirit and alignment with Business Warrior’s vision to support small business owners that led me to join the company in late 2016. I led the team of Business Warrior as they transitioned from a small business marketing agency to a successful national marketing software platform.

Is there a particular book that made a significant impact on you? Can you share a story or explain why it resonated with you so much?

The Go Giver. This book inspired me to be outward focused and to keep the space available for new opportunities, whatever the situation. When I approach any relationship with the intent on keeping an open space for good, wonderful things happen. For example, I brokered a deal with a major data provider because instead of demanding pricing, I simply asked “what’s your goal”, the CRO stopped dead and said, “in 20 years I’ve never been asked that as a provider”. From there our relationship went great.

Ok, thank you for all that. Now let’s move to the main focus of our interview. Many people have become anxious from the dramatic jolts of the news cycle. The fears related to the coronavirus pandemic have heightened a sense of uncertainty, fear, and loneliness. From your perspective can you help our readers to see the “Light at the End of the Tunnel”? Can you share your “5 Reasons To Be Hopeful During this Corona Crisis”? If you can, please share a story or example for each.

More billion dollar companies were created in the 2008 recession so this is the time to be revolutionary and solve problems we may have become complacent with.

As a local business owner, now is a great time to update get your online presence fresh and ready for customers to return — update your website and do your “digital plumbing” on Google Maps

Customers are more appreciative of the services companies are provided. The whole world is in it together and customer service is stepping up a notch.

Quarantine has allowed us the opportunity to have time in isolation to really ignite creativity. I am very excited as I see our team and software solutions evolve in a new way.

To quote one of my favorite authors, Ryan Holiday, “The Obstacle is the Way”. The pandemic has had business owners, myself included, encounter problems we have never dreamed of solving. Yet here we are, persevering through these obstacles, and becoming more innovative than ever before.

From your experience or research what are five steps that each of us can take to effectively offer support to those around us who are feeling anxious? Can you explain?

  1. Define the immediate problem.
  2. Reflect on the circumstances surrounding the problem.
  3. Eliminate circumstances we have no control over.
  4. Acknowledge potential courses of action
  5. Declare your solution, and stick with it. We can only burden ourselves with the problems we can solve. If it is out of our control, we should acknowledge that fact and turn our energy towards issues we can help solve.

What are the best resources you would suggest to a person who is feeling anxious?

If you are feeling anxious rely on your support system, your family, friends, don’t be afraid to reach out and have open, vulnerable conversations with one another, as we are all feeling similar ways right now.

Can you please give us your favorite “Life Lesson Quote”? Do you have a story about how that was relevant in your life?

“The impediment to action advances action. What stands in the way becomes the way”- Marcus Aurelius

I believe that this obstacle we are facing now is teaching us to be more innovative and creative, not as individuals, but as a community.

You are a person of great influence. If you could start a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

If I can start a movement that would bring the most amount of good to the most amount of people, it would be simple, lets all give more than we take.

What is the best way our readers can follow you online?

Thank you for these fantastic insights. We wish you only continued success in your great work!

About Business Warrior:

Business Warrior software helps small business owners simplify and prioritize daily decisions to improve profitability. Business Warrior takes a holistic view of a business’s online reputation, listings, website, search results, and advertising and recommends the most important actions to drive new customers and improve financial results. Business Warrior is currently trading on OTC Markets under the stock ticker BZWR. We have completed the name and ticker change from Kading Companies (KDNG) to Business Warrior Corporation with the Wyoming Secretary of State. The paperwork is being submitted to FINRA for a name and ticker change.

For more information, please visit businesswarrior.com

Investor Relations:
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Reopening your business? Business Warrior discovers major problem facing over 90% of businesses reopening after COVID

Reopening your business? Business Warrior discovers major problem facing over 90% of businesses reopening after COVID

The Source for Small Businesses Also Announces Solution to the Problem and C-Level Hire

TEMPE, AZ – May 21, 2020 – Business Warrior (OTC: KDNG) today announced that they have discovered a problem with over 90% of businesses that are reopening or are planning to reopen since COVID. The team at Business Warrior discovered that these businesses have major errors in their business listings and/or they are not connected with their most valuable customers. This is a major problem that will affect businesses’ ability to bring their customers back and diminish their chances of surviving going forward.

Business Warrior has been able to release new product enhancements to solve this problem when the nation is looking to reopen. In the midst of the COVID pandemic, they’ve been able turnaround this solution in record time, bring on a new Chief Technology Officer, clear off debt on their balance sheet and grow exponentially.

“This is a terminal problem for big and small businesses across the United States. We’ve noticed this problem with big companies like Costco and almost every local business down the street. We want to help the entire nation reopen, so they can take action, and we would love to be the knight in shining armor,” said Rhett Doolittle, CEO of Business Warrior Corporation.

Business owners are challenged with a new level of uncertainty with many difficult decisions including; funding their company during the shutdown, retaining employees, and how they can operate in a limited capacity during the pandemic.  When they can physically reopen, the plans are to predict new revenues and plan a “new normal” by restructuring their business to follow guidelines, and provide safety for their customers and employees.

“There are many obstacles for small business owners to overcome when most of them don’t know if they’ll survive financially without government funds,” said Jonathan Brooks, President of Business Warrior Corporation.

The majority of the country’s brick and mortar businesses had choices to make when the pandemic hit; 1. Keep operating as is and put the community at risk, 2. Adjust their business model to operate in a new or limited capacity by offering products and services in a safe way (curbside pickup, delivery, phone & video conferencing, etc.) or 3. Shut down completely. The majority of businesses chose the latter two options, which means they changed their hours of operation, product offerings, method of delivering service, and the way they connect with customers. Every time one of those things happens, the business should be updating every digital service that faces their customers, which includes their website, local listings, hours and every consumer app such as Yelp!. If those services are not updated then customers have trouble finding what they’re looking for, they are less likely to return to the business and they lose interest.

When COVID hit, it caused a change to almost every business’s digital footprint and now that things are changing again as restrictions loosen up, another change is required. Business Warrior has discovered that over 90% of businesses’ digital footprint is broken or they’re not connected with their most valuable returning customers. This is going to negatively impact revenues as they reopen and put their likelihood of surviving in jeopardy.

Business Warrior has offered their software for free to help businesses recognize this problem, follow steps to resolve it themselves or upgrade to have the Business Warrior team fix it for them. Their solution has been recognized nationally as a key COVID-19 resource by several municipalities across the U.S and large organizations including FedEx and Nationwide Insurance.

Additionally, they launched a Webinar to help businesses bring their customers back in an efficient and cost effective manner, which can be found here: https://businesswarrior.com/remarketing-release/

Perfect Timing to Bring on new Chief Technology Officer

Business Warrior Corporation is also announcing that they’ve brought on a new Chief Technology Officer, Jeremy Keehn, to lead their software development team, enhance the backend infrastructure and head overall product strategy.

“Our timing to bring on Jeremy as our CTO worked out perfectly. He’s a warrior like all business owners and he was able to recognize the effect COVID was going to have on the small business community early. He adjusted to our team’s motive quickly, providing a solution and we have been able to boost businesses during the crisis. We’re solving a real problem facing the nation, our software solution is immeasurably improved and our reach is growing exponentially month over month,” said Brooks.

Jeremy, a 20-year software veteran, previously built major software solutions for companies such as AT&T, Verizon and Nuvei Payments. He is based in Silicon Valley.

“I’m excited to join an impressive team at Business Warrior. What they’ve been able to accomplish in a short period of time with a small team is remarkable. My experience with large enterprises and startups fits the Business Warrior mentality and will help us scale our software to hundreds of thousands of businesses across the United States,” said Keehn.

The company has also achieved its debt reduction objective by executing a 3(a)(10), which has been in the market since March can be found in their corporate filings. “Taking care of a small amount of debt, less than $150,000, is a financial milestone to having a strong balance sheet, which is critical to our long-term strategy of scaling our software to every small business in America,” said Doolittle.

About Business Warrior:

Business Warrior software helps small business owners simplify and prioritize daily decisions to improve profitability. Business Warrior takes a holistic view of a business’s online reputation, listings, website, search results, and advertising and recommends the most important actions to drive new customers and improve financial results. Business Warrior is currently trading on OTC Markets under the stock ticker KDNG. We have completed the name change from Kading Companies to Business Warrior Corporation with the Wyoming Secretary of State. The paperwork is being submitted to FINRA for a name and ticker change.

For more information, please visit businesswarrior.com

Investor Relations:
Jonathan Brooks
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Responding to Negative Reviews (With Examples)

Responding to Negative Reviews (With Examples)

Your online reputation matters – in fact, it matters so much that calling it your “online reputation” is fairly redundant. With over 90% of consumers checking online reviews before deciding where to go, your online reputation is your reputation, period.

When your business receives a negative customer review, it not only bruises your ego but directly affects your bottom line. While you probably already know this, you might not know that responding to negative reviews can be a powerful opportunity to showcase your company’s ethos, integrity, and offer transparency— all of which make your business look better.

Remember, when you respond to negative reviews, you’re responding to the customer as well as everyone reading your reviews. How well you do this can not only redeem the situation for that specific customer but also create a stronger, more positive brand identity to others watching.

Let’s take a look at three key things to keep in mind when responding to negative reviews:

1. Respond quickly

The case for replying within 24-48 hours is twofold: First, the situation is still fresh, and catching them in that window increases the likelihood that you’ll be able to offer an actionable solution (that they’ll take you up on). Second, it decreases the amount of time the review is sitting unattended on the web. The faster you respond, the fewer people will see the review on its own and potentially be negatively influenced by it.

2. Apologize and offer to make it right

Whether the complaint is due to a real mistake or based on circumstances beyond your control, the customer is frustrated or disappointed and you won’t get anywhere without acknowledging that first. Starting your response with a sincere apology that directly addresses their complaint will go a long way in neutralizing their pain and showing that your team cares about your customers.

Remember: This isn’t a court of law. Whether or not you think their complaint is valid, this person had a bad experience with your business and took the time to tell you and others about it. Address their experience directly and you’re already ahead. And after apologizing, offer your best solution to their problem.

3. Keep your tone friendly and sincere

No matter how unfair the criticism may feel, responding with sass or firing off a response that matches their vitriol will make the situation even worse— and looks really, really bad to anyone else reading it. Do your best to take your emotions out of it. Remember: It’s not a matter of winning a battle against the person who wrote the review, but rather showcasing that you care about your customers and want to make the situation right. For prospective customers who are deciding whether or not to work with you, it’s much more likely they’ll be attracted to a business owner that is kind, thoughtful and has a “the customer is always right” attitude rather than an angry or spiteful one.

Responding to online reviews should be a priority for every business owner. In a time when customer reviews can directly influence the amount of new business you’re getting, no one can afford to let negative feedback sit unattended. Every business makes mistakes, and sometimes customers are responding to situations beyond your control, but each review is a powerful opportunity to put your ethos and integrity on display. In short: responding to reviews is an easy way to look really good.

If you don’t have time to monitor every social media outlet and review site (who does?) a tool like Business Warrior is the easiest way to get on top of it. Business Warrior aggregates information from the most popular review sites so you can see every review from one powerful dashboard.

Want to try Business Warrior? Get started with your free trial here.

Here’s to a stronger, growing business.

By Rhett Doolittle

Business Warrior Sees 62% Subscriber Increase; Business Software Recommended by Inc Magazine for COVID-19 Response

Business Warrior Sees 62% Subscriber Increase; Business Software Recommended by Inc Magazine for COVID-19 Response

Leader in Small Business Software Provides Shareholder Updates

The company has trail-blazed 2020 by going public through a reverse merger completed on February 10th, yielding results that have improved each month. The company is executing a long-term strategy while improving customer acquisition, despite the current global crisis.

As the COVID-19 pandemic hit our small business community, Business Warrior made a major enhancement to their software to help businesses adapt their marketing efforts to coincide with new social distancing guidelines. Those changes resulted in a quarterly 300% improvement on the acquisition of new leads and a 62% increase in new subscribers. That momentum has increased in April as Business Warrior is on pace for a 200% increase in new subscribers.

The Business Warrior platform makes recommendations to small businesses on personalized tasks recommended to improve and grow. In a recent software update, subscribers now see if they are “ad ready” which tells them if they have major tasks to accomplish before launching marketing campaigns. The recommendations get the business at hand ready to grow or escalate growth, depending on the stage of the business. This solves a dominant problem for small businesses by lowering advertising costs while improving performance.



Business Owners Are Warriors

Business Warrior’s recent press discussing entry into the public markets (OTC Pink: KDNG) and support of businesses during the COVID-19 pandemic has garnered the attention of various industry outlets:

TalkCMO: https://talkcmo.com/coronavirus-crisis/business-warrior-is-providing-advertising-software-and-free-marketing/

Inc.: https://www.inc.com/inc-staff/free-tools-grants-video-conferencing-ad-credits-gift-certificates-cloud-storage-cyber-security.html

MarTechSeries: https://martechseries.com/sales-marketing/programmatic-buying/adtech-roundup-top-things-advertising-technology-3-april/

Business 2 Community: https://www.business2community.com/consumer-marketing/digital-marketing-tools-for-smbs-impacted-by-covid-19-02297925

Small Business Computing: https://www.smallbusinesscomputing.com/news/free-offerings-help-small-businesses-cope-with-covid-19.html

MarTechSeries: https://martechseries.com/sales-marketing/programmatic-buying/business-warrior-offers-free-marketing-advertising-software-small-businesses-coronavirus-outbreak/

Biz Journals: https://www.bizjournals.com/phoenix/news/2020/02/14/tempe-software-firm-expects-growth-after-becoming.html

FINSMES: https://www.finsmes.com/2020/02/business-warrior-goes-public.html

All Business: https://www.allbusiness.com/small-business-expert-predictions-trends-opportunities-125249-1.html

Business Warrior CEO Rhett Doolittle shared, “We are thrilled with the feedback we are receiving from both existing and new clients who are benefiting from our free COVID-19 software incentive. The benefits and support they receive today will bring them back as engaged, paying clients. In addition, the industry recognition has brought a larger audience to our platform as we continue to expand and ramp up sales and marketing.”

About Business Warrior:

Business Warrior software helps small business owners simplify and prioritize daily decisions to improve profitability. Business Warrior takes a holistic view of a business’s online reputation, listings, website, search results, and advertising and recommends the most important actions to drive new customers and improve financial results. Business Warrior is currently trading on OTC Markets under the stock ticker KDNG. We have completed the name change from Kading Companies to Business Warrior Corporation with the Wyoming Secretary of State. The paperwork is being submitted to FINRA for a name and ticker change.

For more information, please visit businesswarrior.com

Investor Relations:
Jonathan Brooks
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Business Warrior Offers Free Marketing and Advertising Software to Small Businesses During Coronavirus Outbreak

Business Warrior Offers Free Marketing and Advertising Software to Small Businesses During Coronavirus Outbreak

Leader in Small Business Marketing Software Offers a Lifeline to Millions of Small Businesses, Helping Them Self-Promote and Maintain Customers During Global Health Crisis

Now more than ever, Business Warrior (OTC: KDNG) recognizes that small businesses need guidance and support. As a result, the company announced today that effective immediately, it will offer free, one-year access to its Business Warrior software in light of the current coronavirus (COVID-19) outbreak and its negative impact on small business sales. The company is also unveiling new Business Warrior technology that will enable millions of small business owners to identify and leverage free advertising opportunities.

The value of this free Business Warrior offering is $710, and there is no time limit or restriction as to when customers may sign up and redeem the one-year offer. Business owners who sign up for Business Warrior will also receive an additional free website analysis covering the ways that small businesses can transform into e-commerce and “delivery-ready” operations in anticipation of further coronavirus-related self-quarantining and social distancing.

The new advertising features in Business Warrior will provide users with weekly recommendations enabling them to understand how to leverage free advertising, as well as the steps needed to keep customers patronizing a business, a critical need that will escalate as local foot traffic declines and more people stay at home.

“Business Warrior is all about fighting for small businesses, and small business owners are highly susceptible to the economic impacts of a crisis such as coronavirus,” said Rhett Doolittle, CEO and Chairman of Business Warrior. “That’s why we’re stepping up in support of our community and taking action during these difficult times. We’re shifting resources to provide strategic marketing and advertising support that will help small firms survive – and even thrive – in the midst of what is really an unprecedented global event. Together, we will get through this and be stronger in the end. We’re proud to be doing our part.”

Business Warrior is passionate about making small businesses succeed, regardless of the circumstances or market segment. The firm’s offering of no-cost access to software and related services represents a major financial commitment by Business Warrior. The company’s goal is to provide small businesses with critical emergency support, which it hopes will result in more businesses surviving and saved jobs for thousands of people employed at every small business.

In addition to creating a win-win scenario for all of its customers, as Business Warrior learns more about the most effective marketing techniques specific to this time while our communities are in a time of crisis, it will incorporate appropriate learnings into Business Warrior as ongoing product improvements.

“We’re leveraging the power of our nimble team to immediately fine-tune our platform to help counter the impact of COVID-19 on the small business community,” continued Doolittle. “As businesses join the Business Warrior platform during this crisis, we will be monitoring the data and sharing what works for small businesses with every subscriber on our platform. This will help everyone achieve the best and fastest results.”

Free Advertising Technology
As well as offering free access to Business Warrior software, the company is now delivering new technology in its core software product that empowers small businesses to take simple steps each week to leverage their reputation, online listings and website in order to obtain more customers. Proprietary data from Business Warrior shows that approximately 90% of small businesses do not know about or are not aware of the availability of free mobile and digital advertising, which often results in wasteful and excessive ad spending on platforms such as Facebook and Google.

About Business Warrior
Business Warrior software helps small business owners simplify and prioritize daily decisions to improve profitability. Business Warrior takes a holistic view of a business’s online reputation, listings, website search and social efforts and recommends the most important actions to drive new customers and have the biggest impact. Built-in metrics validate performance, ensuring that the business is on track to be as profitable as possible. For more information, please visit businesswarrior.com, or find us on Facebook and LinkedIn.

About Business Warrior
Business Warrior software helps small businesses simplify and prioritize daily decisions to improve profitability. Business Warrior takes an organic view of each business’s online reputation, listings, website, search results, and advertising. Then the software recommends the imperative actions to drive new customers and improve profitability. For more information, please visit businesswarrior.com.

Contact:
PR: Ali Nagy
alessandra@bospar.com
(714) 310-4439

Investor Relations:
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

COVID-19 Small Business Preparation Guide

COVID-19 Small Business Preparation Guide

Business Warrior (OTC: KDNG) today announced during the continual COVID-19 updates, local business owners are searching for answers on how to react best to the possible reduction in customers.

Here are the top tips to combat COVID-19’s impacts to your business.

All Business Tips:

  1. Update all online listings with operational changes, hours, store closures, etc.
  2. Prepare to operate on minimal staffing levels, work from home if possible
  3. Minimize waste and cross utilize materials
  4. Overcommunicate. Post signs at storefront, use social media, and websites to update guests on any operational changes
  5. Go online or update your existing website so your customers can get information
  6. Utilize time, update processes and handbooks
  7. Layout in depth marketing plan to implement when virus is contained
  8. Reach out to customers, offer aid if possible
  9. Offer gift cards 

Restaurants/Entertainment:

  1. Prepare to operate without a dining room
  2. Cross train team members to perform other job duties. (servers that can host, bartenders that can barback, etc.)
  3. Update menus (some ingredients may not be available)
  4. Utilize Grubhub, Ubereats, and Postmates to still drive sales
  5. Utilize online ordering and curbside services
  6. Utilize open tables email services 

Retail:

  1. If the storefront is still open, update schedules to optimize hours and staffing, crosstrain employees, you may be dealing with a lot of last minute call outs
  2. Update website and utilize online sales, in-store pick up, and even curbside pick-up for online shopping
  3. Utilize delivery apps

Gym/Yoga Studios

  1. Maintain maximum level of cleanliness, and assure that hand sanitizer/wipes are readily available.
  2. Monitor the amount of people using the gym at any given time to help guests maintain the 1 meter rule
  3. If the gym must close, email in home workouts to keep guests engages 
  4. Utilize virtual meeting spaces to host group fitness classes while members are at home

Real Estate

  1. Live videos from your listings to combat the drop in foot traffic 
  2. Utilize virtual home tours and meeting spaces to stay connected

Services

  1. Maid services can send clients tips on how to deep clean/ properly disinfect areas 
  2. Printing services can do curbside pick up for services from storefront 

We know this time is tough for local businesses so there are additional resources to consider

About Business Warrior
Business Warrior software helps small businesses simplify and prioritize daily decisions to improve profitability. Business Warrior takes an organic view of each business’s online reputation, listings, website, search results, and advertising. Then the software recommends the imperative actions to drive new customers and improve profitability. For more information, please visit businesswarrior.com.

Contact:
PR: Ali Nagy
alessandra@bospar.com
(714) 310-4439

Investor Relations:
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Leader in Small Business Software Announces New Technology and Sales Partners

Leader in Small Business Software Announces New Technology and Sales Partners

Leader in small business software, Business Warrior (OTC: KDNG), today announced that it has completed a series of new partnerships with two fast-growing companies supporting the small business community. These new partnerships align with the customer and technology growth strategy set forth within Business Warrior’s recent public offering.

The first partnership is with Hownd, an Arizona-based technology company that specializes in creating effortless foot traffic for local businesses, especially those in the family entertainment, health & beauty, and food & beverage markets. During the initial stages of the partnership, the companies will link their systems to provide business owners with new visibility into real-world marketing results through Business Warrior’s software.

“The Hownd foot-traffic generation platform is a perfect complement to Business Warrior,” said Jonathan Brooks, President of Business Warrior. “Integrating with Hownd will provide our customers with new visibility into the actual visits and revenue generated by Hownd, helping guide their daily decisions to maximize growth.”

The second partnership expands sales and distribution with Fortune Processing, a merchant services company based in Atlanta. In the partnership, Business Warrior will be provided as a competitive value add to Fortune’s merchant services solutions, giving Fortune’s merchants actionable data to grow their business. Fortune Processing creates a unique value proposition for their merchants by implementing tools and strategies to help grow their digital footprint to drive more sales from the internet. The company’s philosophy is to assist their merchants by enhancing their overall online presence via website, SEO and marketing partnerships, resulting in more sales, happier customers and a long-term partnership between Fortune Processing and their merchants.

“The partnership will bring significant opportunities to our merchants as an extra source of revenue and lead generation. Business Warrior can provide our merchants a tool to help introduce their business to millions virtually,” said Bradley White with Fortune Processing

The two partnerships are valuable additions to Business Warrior’s growth plan. The feature that in particular sets Business Warrior apart is showing each subscriber their company’s “ad readiness,” which tells them if they have major tasks to accomplish before launching marketing campaigns to maximize their ad spend. The recommendations get the business ready to grow or boost growth, depending on the stage of the business. With the Hownd foot-traffic generation platform and Fortune Processing’s focus on customer loyalty, these partnerships continue the “win-win” mentality set out by the leadership team at Business Warrior.

About Hownd
Hownd is an Effortless Foot Traffic™ generation platform for local business owners. Hownd drives more repeat visits from merchants’ existing customer base, as well as bringing new customers by connecting merchants with the more than 40 million consumers Hownd serves. By pairing merchants with the right customer, at the right place and at the right time, Hownd drives consistent foot traffic through the door. There are no monthly fees, no contracts and zero risk. Simply pay a flat predetermined fee when a customer comes in buying. Pay only for results, the way it should be. Learn more at Hownd.com.

About Business Warrior
Business Warrior software helps small businesses simplify and prioritize daily decisions to improve profitability. Business Warrior takes an organic view of each business’s online reputation, listings, website, search results, and advertising. Then the software recommends the imperative actions to drive new customers and improve profitability. For more information, please visit businesswarrior.com.

Contact:
PR: Ali Nagy
alessandra@bospar.com
(714) 310-4439

Investor Relations:
investors@businesswarrior.com
(855) 884-5805

By Rhett Doolittle

Business Warrior Goes Public

Leader in Small Business Software Now Publicly Traded Under Ticker Symbol KDNG

TEMPE, AZ – Feb. 12, 2020 – Business Warrior goes public (OTC: KDNG) by announcing today that it has completed a reverse merger and is now a publicly traded company under the ticker symbol KDNG. All the filings have been brought up to date on OTCMarkets.com. This brings Business Warrior, formerly known as Bluume, one step closer to being the most trusted small business software in the United States.

Business Warrior has achieved substantial market momentum and is on pace to grow 500% this year. They completed their first round of raising capital of $1 million through private investment. Now they’re closing on a large round of capital, which will be used to launch major advertising campaigns, scale operations, expand the software development team and make key acquisitions. Under new corporate structure, Business Warrior retains control of the company through newly issued preferred shares. 

Business Warrior selected this route of financing the company for growth as opposed to other private equity opportunities presented to them. “This was the best way for us to scale quickly while maintaining full control of our software development. It’s essential that our software solution stays unbiased so that we continue to make the best possible recommendations to our small business clients to improve and grow their businesses,” said Business Warrior CEO Rhett Doolittle.

The Business Warrior platform makes recommendations to small businesses on the tasks they should accomplish in order to improve and grow. One feature that sets Business Warrior apart is showing each subscriber their business’s “ad readiness,” which tells them if they have major tasks to accomplish before launching marketing campaigns to maximize their ad spend. The recommendations get the business ready to grow or boosts growth, depending on the stage of the business. This solves a real problem for small businesses.

“With this public offering, we’re betting on ourselves to solve a real problem for small businesses,” said Doolittle. “We spent over five years testing every major software solution for small businesses in order to understand the struggles they go through regarding marketing and technology. There is a gap between the problem preventing small businesses from growing and the software solutions available today. Our solution is different than anything else on the market.”

Up to this point, Business Warrior has been self-funded and raised capital from friends and family. They found that taking the private equity route meant a potential loss of control and a delay in the time-to-market with their software. By now becoming a public company, they’re able to finance their growth plans while maintaining full control of their software, as well as their management team.

Business Warrior is Doolittle’s third startup, having achieved two successful exits prior to launching the company as Bluume in 2014. His first company, Entrust Bankcard, grew 8,417% in three years, earning a #18 position on Inc. Magazine’s list of the 500 fastest-growing companies in the U.S. He’s more passionate than ever and has a plan to scale Business Warrior faster than his previous record-setting pace. “From the beginning, our team has always shared a passion for the small business community and developing solutions that help them achieve more success.” Doolittle explained.

 

About Business Warrior

Business Warrior software helps small businesses simplify and prioritize daily decisions to improve profitability. Business Warrior takes an organic view of each business’s online reputation, listings, website, search results, and advertising. Then the software recommends the imperative actions to drive new customers and improve profitability. OTCMarkets.com information will be updated in the coming weeks. For more information, please visit businesswarrior.com.

 

Contact:

PR: Ali Nagy

alessandra@bospar.com

(714) 310-4439

Investor Relations: Jonathan Brooks

jbrooks@businesswarrior.com

(855) 884-5805

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